Design Rooted.
Strategy Led.
I’ve spent more than 20 years building brands that connect with real people.
I began as a graphic designer, grounded in typography, visual systems, and editorial storytelling. Early on I was drawn to the energy of culture and communication and how design can shape perception, create clarity, and bring ideas to life.
That foundation led to senior leadership roles, including Group Creative Director at Rogers Media and Founder of Studio 141. Across both corporate and entrepreneurial environments, my role has been helping organizations clarify who they are and express it through strong brand and design work.
My experience spans national media organizations, public institutions, consumer brands, and lifestyle companies. I’ve led integrated creative across print, digital, partnerships, and in-person experiences.
Strong brands show up clearly and consistently. In how they look, how they speak, how they behave, and how they earn trust over time.
